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Most Popular

Basic

Everything you need to create your store, ship products, and process payments

$29 USD per month
$14.44 USD per month, compared to $29 per month when billed monthly
credit card rates
2.9% + 30¢ USD online 2.7% + 0¢ USD in person
What’s included on Basic:
  • Online store
  • Unlimited products
  • 24/7 support
  • Basic reports
  • Point of Sale
  • 2 staff accounts
  • Up to 4 inventory locations
  • Up to 77% shipping discount

Basic
Features
Online store
Start an online store with Shopify’s robust ecommerce platform.
 Yes
Unlimited products
Add unlimited products to your store.
 Yes
Staff accounts
Add staff to help in the management of your store, such as adding products and managing orders.
 2
24/7 support
Get 24/7 phone, email, and live chat support.
 Yes
Sales channels
Promote and sell your products on multiple sales channels, including social media and online marketplaces.
Yes
Inventory locations
Track inventory, fulfill orders, and sell products across multiple locations, including retail stores, warehouses, pop-ups, and more.
up to 4
Manual order creation
Create new orders and enter payment details right from your Shopify admin.
 Yes
Discount codes
Offer your customers a fixed value, percentage, or shipping discount on products or collections.
 Yes
Free SSL certificate
Shopify provides free SSL certificates to encrypt your online store's content and publish it securely.
 Yes
Abandoned cart recovery
Automatically send emails to customers who leave your store without completing the checkout process.
 Yes
Gift cards
Expand your current customer base and attract new customers by offering gift cards.
 Yes
Reports
Access a wide variety of reports to help track and analyze your store’s performance.
 Basic
Third-party calculated shipping rates
Show calculated rates with your own account or third-party apps at checkout.
No
Customer segmentation
Filter and group customers into hundreds of segments.
 Yes
Marketing automation
Build custom automations so you can engage customers at every stage of their journey.
 Yes
Unlimited contacts
Add unlimited contacts to your Shopify account.
 Yes
Ecommerce automations
Automate manual tasks, build workflows, and grow your business with the first built-in ecommerce automation platform.
 No
Shopify Shipping
Shipping discount
Competitive shipping rates from DHL Express, UPS, or USPS.
 up to 77%
Shipping labels
Buy shipping labels individually or in bulk through Shopify Payments. Print shipping labels using a standard printer.
 Yes
USPS Priority Mail Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 0.5 cubic feet in volume.
 No
USPS Parcel Select Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 1 cubic feet in volume.
 No
Included shipping insurance (beta)
Merchants get up to $200 coverage with each eligible Shopify Shipping label (Shopify Payments required).
 No
Shopify Payments
Fraud analysis
When you use Shopify Payments, you automatically get a built-in fraud analysis feature. This feature flags orders that are potentially fraudulent and brings them to your attention.
 Yes
Online credit card rates
You can accept Visa, Mastercard, Discover the minute you launch your shop.
 2.9% + 30¢ USD
Online International/Amex credit card rates
3.9% + 30¢ USD
In-person credit/debit card rates
2.7% + 0¢ USD
Third-party transaction fees if not using Shopify Payments
Third-party transaction fees are charges that apply for each transaction if you use a third-party payment provider to take customer payments.
 2.0%
Point of Sale
Shopify POS Lite
Shopify POS Lite gives businesses of any size the ability to sell in-person at retail stores, pop-ups, markets, and more.
 Yes
Shopify POS Pro (per location)
Shopify POS Pro enhances the functionality of POS Lite by adding faster workflows, more control over staff permissions, and in-depth inventory reporting tools.
 plus$89 USDper month
International commerce
International market management
Define geographic market areas to ensure you are providing a localized buying experience for customers in different regions.
 Yes
Market domains and subfolders
Assign custom web addresses for each market that are optimized for search results and automatically redirect customers to the right domain based on their market.
 Yes
Language translation
Translate your store into multiple languages to provide a familiar shopping experience for customers in different markets.
 Yes
Currency conversion
Automatically convert prices into your customer’s local currency to drive conversion in each market (requires Shopify Payments).
 Yes
Local payment methods
Set local payment methods to appear for customers who check out in specific markets (requires Shopify Payments).
 Yes
Product pricing by market
Take greater control of your international pricing strategy by setting specific prices for products or product variants in each market.
 Yes
Duties and import taxes
Estimate and collect duties and import taxes at checkout to give customers total cost clarity.
 No

Shopify

Level up your business with professional reporting and more staff accounts

$79 USD per month
$39.44 USD per month, compared to $79 per month when billed monthly
credit card rates
2.6% + 30¢ USD online 2.5% + 0¢ USD in person
What’s included on Shopify:
  • Professional reports
  • USPS Priority Mail Cubic® pricing
  • USPS Parcel Select Cubic® pricing
  • Included shipping insurance (beta)
  • 5 staff accounts
  • Up to 5 inventory locations
  • Up to 88% shipping discount

Shopify
Features
Online store
Start an online store with Shopify’s robust ecommerce platform.
 Yes
Unlimited products
Add unlimited products to your store.
 Yes
Staff accounts
Add staff to help in the management of your store, such as adding products and managing orders.
 5
24/7 support
Get 24/7 phone, email, and live chat support.
 Yes
Sales channels
Promote and sell your products on multiple sales channels, including social media and online marketplaces.
Yes
Inventory locations
Track inventory, fulfill orders, and sell products across multiple locations, including retail stores, warehouses, pop-ups, and more.
up to 5
Manual order creation
Create new orders and enter payment details right from your Shopify admin.
 Yes
Discount codes
Offer your customers a fixed value, percentage, or shipping discount on products or collections.
 Yes
Free SSL certificate
Shopify provides free SSL certificates to encrypt your online store's content and publish it securely.
 Yes
Abandoned cart recovery
Automatically send emails to customers who leave your store without completing the checkout process.
 Yes
Gift cards
Expand your current customer base and attract new customers by offering gift cards.
 Yes
Reports
Access a wide variety of reports to help track and analyze your store’s performance.
 Standard
Third-party calculated shipping rates
Show calculated rates with your own account or third-party apps at checkout.
No
Customer segmentation
Filter and group customers into hundreds of segments.
 Yes
Marketing automation
Build custom automations so you can engage customers at every stage of their journey.
 Yes
Unlimited contacts
Add unlimited contacts to your Shopify account.
 Yes
Ecommerce automations
Automate manual tasks, build workflows, and grow your business with the first built-in ecommerce automation platform.
 Yes
Shopify Shipping
Shipping discount
Competitive shipping rates from DHL Express, UPS, or USPS.
 up to 88%
Shipping labels
Buy shipping labels individually or in bulk through Shopify Payments. Print shipping labels using a standard printer.
 Yes
USPS Priority Mail Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 0.5 cubic feet in volume.
 Yes
USPS Parcel Select Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 1 cubic feet in volume.
 Yes
Included shipping insurance (beta)
Merchants get up to $200 coverage with each eligible Shopify Shipping label (Shopify Payments required).
 Yes
Shopify Payments
Fraud analysis
When you use Shopify Payments, you automatically get a built-in fraud analysis feature. This feature flags orders that are potentially fraudulent and brings them to your attention.
 Yes
Online credit card rates
You can accept Visa, Mastercard, Discover the minute you launch your shop.
 2.6% + 30¢ USD
Online International/Amex credit card rates
3.6% + 30¢ USD
In-person credit/debit card rates
2.5% + 0¢ USD
Third-party transaction fees if not using Shopify Payments
Third-party transaction fees are charges that apply for each transaction if you use a third-party payment provider to take customer payments.
 1.0%
Point of Sale
Shopify POS Lite
Shopify POS Lite gives businesses of any size the ability to sell in-person at retail stores, pop-ups, markets, and more.
 Yes
Shopify POS Pro (per location)
Shopify POS Pro enhances the functionality of POS Lite by adding faster workflows, more control over staff permissions, and in-depth inventory reporting tools.
 plus$89 USDper month
International commerce
International market management
Define geographic market areas to ensure you are providing a localized buying experience for customers in different regions.
 Yes
Market domains and subfolders
Assign custom web addresses for each market that are optimized for search results and automatically redirect customers to the right domain based on their market.
 Yes
Language translation
Translate your store into multiple languages to provide a familiar shopping experience for customers in different markets.
 Yes
Currency conversion
Automatically convert prices into your customer’s local currency to drive conversion in each market (requires Shopify Payments).
 Yes
Local payment methods
Set local payment methods to appear for customers who check out in specific markets (requires Shopify Payments).
 Yes
Product pricing by market
Take greater control of your international pricing strategy by setting specific prices for products or product variants in each market.
 Yes
Duties and import taxes
Estimate and collect duties and import taxes at checkout to give customers total cost clarity.
 No

Advanced

Get the best of Shopify with custom reporting and our lowest transaction fees

$299 USD per month
$147.78 USD per month, compared to $299 per month when billed monthly
credit card rates
2.4% + 30¢ USD online 2.4% + 0¢ USD in person
What’s included on Advanced:
  • Custom report builder
  • Third-party calculated shipping rates
  • Ecommerce automations
  • Duties and import taxes
  • Custom pricing by market
  • Included shipping insurance (beta)
  • 15 staff accounts
  • Up to 8 inventory locations
  • Up to 88% shipping discount

Advanced
Features
Online store
Start an online store with Shopify’s robust ecommerce platform.
 Yes
Unlimited products
Add unlimited products to your store.
 Yes
Staff accounts
Add staff to help in the management of your store, such as adding products and managing orders.
 15
24/7 support
Get 24/7 phone, email, and live chat support.
 Yes
Sales channels
Promote and sell your products on multiple sales channels, including social media and online marketplaces.
Yes
Inventory locations
Track inventory, fulfill orders, and sell products across multiple locations, including retail stores, warehouses, pop-ups, and more.
up to 8
Manual order creation
Create new orders and enter payment details right from your Shopify admin.
 Yes
Discount codes
Offer your customers a fixed value, percentage, or shipping discount on products or collections.
 Yes
Free SSL certificate
Shopify provides free SSL certificates to encrypt your online store's content and publish it securely.
 Yes
Abandoned cart recovery
Automatically send emails to customers who leave your store without completing the checkout process.
 Yes
Gift cards
Expand your current customer base and attract new customers by offering gift cards.
 Yes
Reports
Access a wide variety of reports to help track and analyze your store’s performance.
 Advanced
Third-party calculated shipping rates
Show calculated rates with your own account or third-party apps at checkout.
Yes
Customer segmentation
Filter and group customers into hundreds of segments.
 Yes
Marketing automation
Build custom automations so you can engage customers at every stage of their journey.
 Yes
Unlimited contacts
Add unlimited contacts to your Shopify account.
 Yes
Ecommerce automations
Automate manual tasks, build workflows, and grow your business with the first built-in ecommerce automation platform.
 Yes
Shopify Shipping
Shipping discount
Competitive shipping rates from DHL Express, UPS, or USPS.
 up to 88%
Shipping labels
Buy shipping labels individually or in bulk through Shopify Payments. Print shipping labels using a standard printer.
 Yes
USPS Priority Mail Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 0.5 cubic feet in volume.
 Yes
USPS Parcel Select Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 1 cubic feet in volume.
 Yes
Included shipping insurance (beta)
Merchants get up to $200 coverage with each eligible Shopify Shipping label (Shopify Payments required).
 Yes
Shopify Payments
Fraud analysis
When you use Shopify Payments, you automatically get a built-in fraud analysis feature. This feature flags orders that are potentially fraudulent and brings them to your attention.
 Yes
Online credit card rates
You can accept Visa, Mastercard, Discover the minute you launch your shop.
 2.4% + 30¢ USD
Online International/Amex credit card rates
3.4% + 30¢ USD
In-person credit/debit card rates
2.4% + 0¢ USD
Third-party transaction fees if not using Shopify Payments
Third-party transaction fees are charges that apply for each transaction if you use a third-party payment provider to take customer payments.
 0.5%
Point of Sale
Shopify POS Lite
Shopify POS Lite gives businesses of any size the ability to sell in-person at retail stores, pop-ups, markets, and more.
 Yes
Shopify POS Pro (per location)
Shopify POS Pro enhances the functionality of POS Lite by adding faster workflows, more control over staff permissions, and in-depth inventory reporting tools.
 plus$89 USDper month
International commerce
International market management
Define geographic market areas to ensure you are providing a localized buying experience for customers in different regions.
 Yes
Market domains and subfolders
Assign custom web addresses for each market that are optimized for search results and automatically redirect customers to the right domain based on their market.
 Yes
Language translation
Translate your store into multiple languages to provide a familiar shopping experience for customers in different markets.
 Yes
Currency conversion
Automatically convert prices into your customer’s local currency to drive conversion in each market (requires Shopify Payments).
 Yes
Local payment methods
Set local payment methods to appear for customers who check out in specific markets (requires Shopify Payments).
 Yes
Product pricing by market
Take greater control of your international pricing strategy by setting specific prices for products or product variants in each market.
 Yes
Duties and import taxes
Estimate and collect duties and import taxes at checkout to give customers total cost clarity.
 Yes

Enjoy these features on all of the above plans

  • Online store

    Build an online store with Shopify’s robust ecommerce platform—no coding required.

  • Sales channels

    Promote and sell your products on multiple sales channels all from within Shopify.

  • Point of sale

    Shopify’s all-in-one POS system comes with inventory tracking, staff management, and more.

  • 24/7 support

    Shopify offers 24/7 email and English live chat support on all paid Shopify plans.

online store online store online store online store

Pricing and feature information for all Shopify plans
Plan feature

Basic

Shopify

Advanced
Monthly price
$29 USD per month
$14.44 USD per month, compared to $29 per month when billed monthly
$79 USD per month
$39.44 USD per month, compared to $79 per month when billed monthly
$299 USD per month
$147.78 USD per month, compared to $299 per month when billed monthly
Features
Online store
Start an online store with Shopify’s robust ecommerce platform.
 Yes Yes Yes
Unlimited products
Add unlimited products to your store.
 Yes Yes Yes
Staff accounts
Add staff to help in the management of your store, such as adding products and managing orders.
 2 5 15
24/7 support
Get 24/7 phone, email, and live chat support.
 Yes Yes Yes
Sales channels
Promote and sell your products on multiple sales channels, including social media and online marketplaces.
Yes Yes Yes
Inventory locations
Track inventory, fulfill orders, and sell products across multiple locations, including retail stores, warehouses, pop-ups, and more.
up to 4 up to 5 up to 8
Manual order creation
Create new orders and enter payment details right from your Shopify admin.
 Yes Yes Yes
Discount codes
Offer your customers a fixed value, percentage, or shipping discount on products or collections.
 Yes Yes Yes
Free SSL certificate
Shopify provides free SSL certificates to encrypt your online store's content and publish it securely.
 Yes Yes Yes
Abandoned cart recovery
Automatically send emails to customers who leave your store without completing the checkout process.
 Yes Yes Yes
Gift cards
Expand your current customer base and attract new customers by offering gift cards.
 Yes Yes Yes
Reports
Access a wide variety of reports to help track and analyze your store’s performance.
 Basic Standard Advanced
Third-party calculated shipping rates
Show calculated rates with your own account or third-party apps at checkout.
No No Yes
Customer segmentation
Filter and group customers into hundreds of segments.
 Yes Yes Yes
Marketing automation
Build custom automations so you can engage customers at every stage of their journey.
 Yes Yes Yes
Unlimited contacts
Add unlimited contacts to your Shopify account.
 Yes Yes Yes
Ecommerce automations
Automate manual tasks, build workflows, and grow your business with the first built-in ecommerce automation platform.
 No Yes Yes
Shopify Shipping
Shipping discount
Competitive shipping rates from DHL Express, UPS, or USPS.
 up to 77% up to 88% up to 88%
Shipping labels
Buy shipping labels individually or in bulk through Shopify Payments. Print shipping labels using a standard printer.
 Yes Yes Yes
USPS Priority Mail Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 0.5 cubic feet in volume.
 No Yes Yes
USPS Parcel Select Cubic® pricing
Get discounted rates for packages that weigh less than 20 pounds and measure less than 1 cubic feet in volume.
 No Yes Yes
Included shipping insurance (beta)
Merchants get up to $200 coverage with each eligible Shopify Shipping label (Shopify Payments required).
 No Yes Yes
Shopify Payments
Fraud analysis
When you use Shopify Payments, you automatically get a built-in fraud analysis feature. This feature flags orders that are potentially fraudulent and brings them to your attention.
 Yes Yes Yes
Online credit card rates
You can accept Visa, Mastercard, Discover the minute you launch your shop.
 2.9% + 30¢ USD 2.6% + 30¢ USD 2.4% + 30¢ USD
Online International/Amex credit card rates
3.9% + 30¢ USD 3.6% + 30¢ USD 3.4% + 30¢ USD
In-person credit/debit card rates
2.7% + 0¢ USD 2.5% + 0¢ USD 2.4% + 0¢ USD
Third-party transaction fees if not using Shopify Payments
Third-party transaction fees are charges that apply for each transaction if you use a third-party payment provider to take customer payments.
 2.0% 1.0% 0.5%
Point of Sale
Shopify POS Lite
Shopify POS Lite gives businesses of any size the ability to sell in-person at retail stores, pop-ups, markets, and more.
 Yes Yes Yes
Shopify POS Pro (per location)
Shopify POS Pro enhances the functionality of POS Lite by adding faster workflows, more control over staff permissions, and in-depth inventory reporting tools.
 plus$89 USDper month plus$89 USDper month plus$89 USDper month
International commerce
International market management
Define geographic market areas to ensure you are providing a localized buying experience for customers in different regions.
 Yes Yes Yes
Market domains and subfolders
Assign custom web addresses for each market that are optimized for search results and automatically redirect customers to the right domain based on their market.
 Yes Yes Yes
Language translation
Translate your store into multiple languages to provide a familiar shopping experience for customers in different markets.
 Yes Yes Yes
Currency conversion
Automatically convert prices into your customer’s local currency to drive conversion in each market (requires Shopify Payments).
 Yes Yes Yes
Local payment methods
Set local payment methods to appear for customers who check out in specific markets (requires Shopify Payments).
 Yes Yes Yes
Product pricing by market
Take greater control of your international pricing strategy by setting specific prices for products or product variants in each market.
 Yes Yes Yes
Duties and import taxes
Estimate and collect duties and import taxes at checkout to give customers total cost clarity.
 No No Yes
Advanced plan Basic plan

Alternative solutions for your business

Starter

$5 USD/month

Sell products through social and messaging apps

Learn more

Starting at $2,000 USD/month

Enterprise power for high-volume businesses

Learn more

*The 50% discount only applies to the first year of yearly Basic, Shopify and Advanced subscriptions for new stores in the U.S. and Canada. Shopify collects sales taxes in states where it is required by law. Stated prices do not include these taxes.

Brands that use Shopify

  • Brooklyn Museum
  • Nalata Nalata
  • Kirrin Finch
  • Meso Goods
  • Tokyo Bikes
  • Knix

Frequently Asked Questions

General questions

What is Shopify and how does it work?

Shopify is an all-in-one commerce platform built for independent business owners to start, run, and grow their businesses online, in-store, and everywhere in between.

Here are just few things you can do with Shopify:

  • Create and customize an online store
  • Sell in multiple places, including web, mobile, social media, and brick-and-mortar
  • Manage products, inventory, payments, and shipping
  • Create, execute, and analyze online marketing campaigns

How much does Shopify cost?

You can try Shopify free for 3 days, no credit card required. After your trial expires, choose a plan that suits the size and stage of your business.

How long are your contracts?

All Shopify plans are month to month unless you sign up for an yearly, two-year, or three-year plan.

Can I cancel my account at any time?

Yes, if you ever decide that Shopify isn’t the best ecommerce platform for your business, simply cancel your account.

Can I change my plan later on?

Absolutely, you can upgrade or downgrade your plan at any time.

Do you offer any discounts?

Yes, we offer a 50% discount on yearly plans, a 20% discount on two year plans, and a 25% discount on three year plans when they’re paid upfront. Our 50% discount only applies to the first year of yearly subscriptions for new stores in the U.S. and Canada only.

In what countries can I use Shopify?

You can use Shopify in nearly every country in the world.

Is Shopify PCI Compliant or PCI Certified?

Yes, Shopify is certified Level 1 PCI DSS compliant. This means all your data and customer information is ultra secure.

Payment questions

Are there any transaction fees?

There are no transaction fees for stores using Shopify Payments.

If you choose a third-party payment provider, there will be additional fees of 2%, 1% or 0.5% for our Basic Shopify, Shopify, and Advanced Shopify plans, respectively.

What is a third-party payment provider?

A third-party payment provider (also knows as a payment processor or payment gateway) lets you accept online payments. Learn more about supported third-party payment providers.

Are there any credit card fees?

Shopify charges a small fee to allow you to accept major credit cards, such as Visa and Mastercard, as payment in your store. These fees vary depending on the plan that you choose.

Store setup questions

Is there a setup fee?

No, there are no setup fees on any of our plans.

I'm looking to switch to Shopify. How do I get my data over?

If you already have an ecommerce website or are using a different ecommerce platform for your business, you can use the Store Importer app to import your products, customers, and orders data to Shopify.

Can I use my own domain name with Shopify?

Yes, you can purchase a domain name within Shopify, or use an existing one that you own. We also provide a forever free myshopify.com domain name to all stores when they sign up.

Do I get free web hosting when I open an online store?

Yes, Shopify includes secure, unlimited ecommerce hosting on all plans except Starter. You can also use the Buy Button to add ecommerce to any existing website.

What are your bandwidth fees?

There are none. All Shopify plans include unlimited bandwidth for free.

POS questions

What is Shopify POS?

Shopify POS is a point of sale app that you can use to sell your products in person. Process orders, accept payments, produce receipts, and control it all from your mobile device.

What kinds of businesses use Shopify POS?

Shopify’s point of sale is flexible enough to support a variety of businesses at any stage of growth. The retailers that find the most value from Shopify POS are those that sell (or want to sell) products both online and in person.

Does my online store integrate with Shopify POS?

Yes, your Shopify online store automatically synchronizes with Shopify POS, and you manage your entire business from one dashboard. Inventory, product, and payment updates that you make in your Shopify admin will instantly take effect in Shopify POS